PRL Research is a leading market research company in Nigeria. PRL Research is incorporated in Nigeria as “Polls & Ratings Limited” as a provider of opinion research, market research, monitoring and consulting services. Part of our consulting services include rendering of trainings, seminars and development of business plans/feasibility studies into a wide range of businesses.
PRL Research has been serving the widest range of businesses in the social, private and public space with usable research and consultancy-based solutions.
Our services are driven by a superior edge built on new technology and global best practices that give us leverage in the market research industry.
We maintain a pan-African presence in the West African sub-region, particularly in Niger, Ghana, Togo, Liberia and Gambia, where we represent several clients’ interests on a consultancy basis.
PRL Research also invests in other businesses such as a focus group facility and a public relations outfit, both in Lagos, Nigeria.

Vision
To be a foremost market research firm of global repute on the African continent.
Mission
To be the go-to brand for small, medium or large-scale businesses in our sphere, with the use of superior market research solutions, which ensure total satisfaction of our stakeholders, while boosting our competitive advantage.
Values
To continually give our clients market and social research solutions that are driven on core professionalism, ethical standards and global best practice.